 Why
choose Jane Iredale Mineral Makeup?
Foundation
Bases
Finishing
Powders
Concealers
Brushes
Eye
Make Up
Lipstick
and Lipgloss
Blusher
and Bronzer
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"The
most beautiful cosmetic that
you can wear is a healthy skin."
-
Jane Iredale
Welcome to the
Serenity Direct shopping pages for Jane Iredale skin care make up
products.
Here at Serenity Direct, our aims are to provide you with the best
possible service at the lowest possible prices.
- Free delivery
on all orders (UK mainland only).
- We are your
OFFICIAL AUTHORISED STOCKISTS OF JANE IREDALE - and we deliver
direct to you.
- Selected
samples are enclosed with each order.
- Dispatch
normally within 1 - 3 days of order.
- Low UK Jane
Iredale prices.
- Free color
chart available on request
- For advice
on using any of our products, please email us - serenitydirect@btconnect.com
Why
choose Jane Iredale Mineral Make Up?
The Jane Iredale Make Up range
is known as 'The Skin Care Make Up' and is so safe and actually
'good for the skin' it is recommended by plastic surgeons and
dermatologists throughout the world, and is only available in
selected professional beauty salons, spas and clinics.
To
start shopping simply click on any of the category headings on the
left below the Jane Iredale symbol, or just scroll down the page.
At
Serenity Direct we try to make your online shopping experience
as smooth and easy as possible.
If
you find anything that would make your shopping experience easier,
we welcome your comments - please contact
us.
If you are new to online shopping you may find our Help
& FAQs page useful.
Jane
Iredale Foundation Bases and Finishing Powders
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Jane
Iredale PurePressed Base 
- This
pressed chemical free mineral foundation is a base and
concealer all in one.
- SPF
20 (UVA + UVB).
- Oil
free.
- Talc
free (non drying).
- No
FD+C dyes or synthetic preservatives.
- Apply
with the handi brush in small circular movements or with
the flock sponge for heavier coverage.
Sue
Boitoult, owner of Serenity Beauty Within says:
"This is our number 1 selling makeup in the salon.
Our clients absolutely love it! We have used this base on
bridal make ups, and for clients who live an outdoor lifestyle
as it has an SPF 20. You can even swim in it, yet it will
also cover tattoos, port wine stains (together with circle
delete no 1). You feel like you have nothing on the skin
- finally a chemical free make up that is truly good for
your skin.
Recommended by plastic surgeons for use after surgery it
is that pure, and only available in professional beauty
salons and spas.
Please
feel free to telephone our make up artist for free advice
and help.
Once
you have used this you will never return to a traditional
liquid chemical make up again!"
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Jane
Iredale Amazing Base
Loose foundation base for dry skin
- Mineral
based foundation with SPF 20.
- Ideal
for a dry to very dry skin.
- Oil
free.
- Talc
free (non drying).
- No
FD+C dyes or synthetic preservatives.
- Apply
with the chisel powder brush.
- As
used by many celebrities including Victoria Beckham.
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Jane
Iredale Liquid Minerals
30 ml
- Suitable
for all skin types. Diminishes the appearance of lines and
wrinkles, minimises pores, evens out skin tone. No SPF.
- No
oil, talc, FD&C dyes or synthetic preservatives.
- Apply
with our foundation brush or flocked sponge.
- Use
one of the Jane Iredale Facial Spritz to help set the minerals
WINNER OF DAYSPA’S EDITOR’S CHOICE AWARD
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Jane
Iredale Dream Tint
- Use
Dream Tint alone as a tinted moisturizer and sunscreen or
as the perfect primer for our mineral bases.
- This
super-absorbent product not only hydrates, but prevents
water loss, calms inflammation and improves the skin's elasticity.
- Soft
focus minerals smooth your complexion, minimising the appearance
of fine lines and pores.
- Titanium
dioxide gives SPF 15 and UVA protection.
- Oil
free formula.
- Dream
Tint comes in five shades also a peach brightener that smoothes
uneven skin tones
- A lilac
brightener that perks up sallow or tired skin and a warm
bronze.
- Apply
with the new Blending Brush
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Jane
Iredale Finishing Powders
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Jane
Iredale Pure Matte (compact powder)
For normal to oily skin
- Use
under or over the PurePressed base foundation to control
Shine. No SPF.
- Translucent.
- Apply
with the Handi Brush
or sponge.
- Portable
for touch ups as needed.
- Talc
free.
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Jane
Iredale Amazing Matte (loose powder)
- Translucent
loose powder made from rice powder.
- Talc
free.
- Absorbs
shine.
- Apply
as a finishing powder over or under Pressed Base or Amazing
Base foundations.
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Jane
Iredale Brush-Me Matte
- The
new Brush-Me Matte helps control oil and shine on the skin
for a truly flawless finish. Rice starch works to keep the
skin shine-free all day, but the self-contained brush allows
for quick and easy application on the go!
- Made
primarily from rice powder, it is absorbent and translucent
and works under or over our mineral powders. It removes
shine and is ideal for creating a camera ready complexion.
The handy self contained brush is perfect for touch ups.
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Jane
Iredale Concealers
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Jane
Iredale Active Light - Under Eye Concealer
- Unlike
any concealer you have ever used! Its unique ingredients
create a soft-focus effect that conceals while it brightens.
Vitamin K helps lighten dark areas, while white tea and
cucumber extracts soothe tired eyes. Its Buckwheat Wax may
even help reduce puffiness.
- Concealer
and brightener in one
- Reduces
inflammation and puffiness around eyes
- Disguises
wrinkles, fatigue and deep creases
- Unique
twist pump dispenser makes application quick and easy
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Jane
Iredale Circle Delete Concealer
- A fantastic
coverage creamy concealer to disguise under eye shadows.
- Contains
vitamin K to reflect light and help reduce dark circles.
- Excellent
full coverage for use on birth marks or any areas that need
full coverage.
- Blend
2 shades of concealer for your personal colour choice.
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Jane
Iredale Disappear Concealer
- Covers
and treats breakouts and helps them to disappear completely.
- Contains
green tea, a powerful anti-oxidant that soothes and calms
the skin and helps combat acne bacteria.
- Apply
with the patented applicator or concealer brush.
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Jane
Iredale Zap and Hide
- A double-ended
blemish treatment stick that will conceal while it heals
and leave skin looking radiant.
- Zap
is a clear stick containing beneficial antiseptic and anti-inflammatory
botanicals, while Hide is a highly pigmented, creamy concealer
to cover the blemish.
- Zap&Hide
is powerful and effective, but gentle enough to be used
as often as needed. Keep your skin looking fresh and clean
all day long!
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Jane
Iredale Brushes
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Jane
Iredale The Handi Brush
- A professional
make up brush with a flat end to hold the minerals in the
Pure Pressed base to ensure a smooth and natural application.
- A natural
brush made of squirrel and pony.
- Wash
once a week in your normal shampoo and leave to dry.
- This
brush will last and last.
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Jane
Iredale Chisel Powder Brush
- A natural
blend of pony and goat.
- Professional
make up brush.
- Wash
once a week in your normal shampoo and leave to dry.
- This
brush will last and last.
- Use
with the Amazing Base foundation.
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Jane
Iredale Fan Brush
- Perfect
Blusher brush for a subtle 'glow' rather than a heavy blush.
- Use
for blusher and shimmer powders.
- Wash
in your own shampoo once a week and allow to dry naturally.
Sue
Boitoult, owner of Serenity Beauty Within says:
"This is the best blusher brush I have ever used.
It gives a soft and subtle glow to your cheeks so you can
never use too much blush!"
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Jane
Iredale Concealer / Camouflage Brush
- For
use with all concealers, particularly Circle Delete and
Disappear.
- Made
of Toray Nylon, allows a finer and smoother application
of concealer even in hard to reach areas such as the corner
of the eyes or around the nose.
- An
essential purchase for those using Circle Delete.
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Jane
Iredale Dual Eyeliner / Brow Brush
- Essential
brush for use with Jane Iredale cream eyeliners.
- Very
easy to use with a nylon brush on one end for applying cream
eyeliner, and a sponge tip for smudging on the other.
- Dip
the nylon brush in the cream eye boxes and 'walk' and press
along the eyeline close to the lashes for a perfect line.
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Jane
Iredale Eye Make Up
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Jane
Iredale Single Eyeshadows
- Use
wet or dry.
- Can
be used wet as an eyeliner.
- No
D+C Dyes.
- Chemical
free.
- Low
risk of allergies.
- Ideal
for sensitive eyes.
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Jane
Iredale Pressed Duo Eyeshadows
- Silky
soft duo eyeshadows.
- No
D+C dyes.
- Use
wet or dry.
- Can
be used wet as eyeliners.
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Jane
Iredale PurePressed Triple Eye Shadows
- Silky
soft eyeshadows that include a light, medium and darker
shade.
- No
D+C dyes.
- Can
be used wet or dry.
- Can
be used as an eyeliner if applied wet.
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Jane
Iredale Eye Pencils
- Super
soft pencils that can be used on lips and eyes, and won't
pull on delicate skin.
- No
D+C Dyes.
- Can
be smudged with the eyeliner / brow brush. Natural pigments
give you a long lasting colour that stays put.
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Jane
Iredale White Eye Pencil
- Jane
Iredale's White Eye Pencil is designed to make even the
most tired eyes look wide awake.
- Apply
to the inside rim of the eye to make the eyes appear bigger,
brighter and counteract any redness.
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Jane
Iredale Longest Lash Mascara
- This
dual-purpose formula contains sea minerals that condition
lashes so they can grow to their fullest potential, while
thousands of cellulose fibers coat the lashes for a look
that's glamorous, rich and full.
- Our
extra large, tapered brush makes application easy and separates
lashes effortlessly.
- Packaged
in a squeezable tube with the highest quality brush
- Contains
75% more product than normal mascaras
- Conditions
lashes so they don't clump, flake or break
Sue
Boitoult owner of Serenity says ‘These mascara’s
are now a firm favourite with our clients as they help the
eye lashes to grow whilst adding volume and length and do
not clump. The grey is a particular favourite and another
option from the black as a more subtle and sexy shade.’
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Jane
Iredale PureLash Lengthening Mascara
- Water
resistant.
- Ideal
for sensitive eyes and contact wearers.
- No
lacquers or petroleum based products.
- Contains
wheat protein to curl and hollow fibres to lengthen the
lashes.
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Jane
Iredale Cream to Powder Eyeliners
- From
fashionable Jewel Box colours to the basic black / brown.
- These
cream to powder eyeliners are easy to apply and really 'stay
put'.
- Can
be worn as a thin line close to the lashes or as a more
dramatic thicker line.
- Apply
with the eyeliner/brow brush and lightly press along the
lash line to create either a natural or dramatic look that
will stay put all day.
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Jane
Iredale Eye Believe Liquid Liners
- Easy
to apply, non-irritating formula
- Made
with highly pigmented iron oxides - no damaging chemicals
- Specially
designed brush has a long handle that allows easy and controlled
application
- Available
in four gorgeous colors
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Jane
Iredale Lid Primers
- Hydrated
silica controls oil so perfectly, you'll never see a creased
shadow again
- A light
thin coating of this gentle lid primer controls oil and
ensures eye shadows won’t budge.
- Also
makes your eye shadow bolder
- Apply
with your finger tip or with the camouflage brush
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Jane
Iredale Eye Gloss
- It
is made without synthetic dyes, fillers and chemical preservatives,
making the formula safe and non-irritating to the eyes.
Natural ingredients such as nourishing macadamia nut oil
keeps lids hydrated throughout the day.
- These
eye glosses go on like silk and they won’t budge until
you take them off. Your eyes will look as fresh at the end
of the night as they did in the morning.
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Jane
Iredale PureLash - Thickener and Conditioner
- Provides
a much-needed step towards unbelievable lashes. When used
to prime lashes for mascara, it adds measurable thickness
and length and allows you to use less mascara.
- A
single coat of this revolutionary formula before applying
mascara will help strengthen, lengthen and thicken your
lashes, making the mascara twice as effective.
- Algae
extract conditions and protects lashes
- You
will need to apply less mascara
- Stops
lashes from drying out and splitting
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Jane
Iredale PureBrow - Brow Gels
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Jane
Iredale Lipstick and Lipgloss
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Jane
Iredale Just Kissed - Plumpers
- Unique,
time-released peptides have been shown to increase hydration
and stimulate collagen synthesis
- Shea
butter, sunflower oil and aloe vera soften and hydrate
- Essential
oils of lemon and tangerine help to exfoliate dead skin
cells
- These
fabulous lip plumpers are between a lip gloss and lip balm
in texture and add a shear and natural colour with peptides,
mint and ginger extract to naturally plump and condition
the lips
- In
five very wearable colours these easy to use and glamorous
lip plumps are a firm favourite as a replacement for the
traditional lipstick
- Wear
with jeans for a daytime casual look or a sexy black dress
for ultimate glamour
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Jane
Iredale PureMoist Lip Colours
- This
conditioning and moisture plumping lipstick contains no
FD+C dyes or synthetic preservatives.
- Gentle
even for extremely sensitive and dry lips.
- SPF
18.
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Jane
Iredale PureGloss Lip Gloss
- The
ultimate lip gloss, shiny soothing and protective.
- Ginger
and mint plump the lips naturally without chemicals.
- Antioxidants
include green tea, Grape Seed and pomegranate.
- No
petroleum based ingrediants to dry out the lips.
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Jane
Iredale Lip Pencils
- Super
smooth and soft lines beautifully with conditioning oils
and waxes.
- For
a very modern look, or to aid staying power of lipstick,
line lips and fill in with liner then follow with lip gloss
or PureMoist lip colour.
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Jane
Iredale Blusher and Bronzer
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Jane
Iredale PurePressed Blush
- Extremely
smooth and silky texture.
- Very
lightweight gives a natural glow to the cheeks.
- No
FD+C dyes.
- Apply
with the Fan Brush.
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Jane
Iredale So-Bronze
- For
an ultimate natural and 'safe' sun kissed look.
- Sweep
the bronzer onto cheeks, nose, chin and forehead for a healthy
glow.
- Can
be used either on its own or on top of mineral foundation.
- Apply
with white Fan Brush.
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Jane
Iredale In Touch Cream Stick Blush
- In
Touch Cream Blush, a portable, creamy stick blush in five
colours: Connection, Chemistry, Charisma, Clarity and Confidence.
This is a beautiful alternative to powder for a flush that's
soft, dewy and natural. This easy-to-use stick allows for
a simple, flawless application in one easy swoop.
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